Unity Bank Customer Hits Jackpot, Wins N1 Million in Digital Rewards Bonanza
By Patience Ikpeme
A wave of excitement swept through Unity Bank’s Bello Road branch in Kano as Mr. Musa Dayyabu claimed the grand prize of One Million Naira in the ongoing cash reward promo co-hosted by the bank and CashToken Rewards Africa.
This life-changing windfall marks a thrilling chapter in the collaborative initiative, designed to shower loyal customers with financial rewards and appreciation.
Mr. Dayyabu, a dedicated Unity Bank customer, saw his fortunes flourish after activating his Verve card and diligently making transactions. These actions earned him valuable CashTokens, propelling him into the lucky draw pool. His dedication paid off handsomely, landing him the coveted top prize – a staggering One Million Naira.
Launched in November 2023, the Unity Bank and CashToken Rewards promo is a beacon of customer appreciation, offering guaranteed instant cash and life-changing opportunities. Participating customers who onboard and transact through any of the bank’s digital platforms, including the Unifi mobile app and the *7799# USSD service, automatically qualify for this exciting reward program.
Open to all Unity Bank customers until the end of February, the promo offers a dynamic rewards structure. Each card transaction translates into lucrative CashTokens, further amplifying the customer’s chance of winning big in the weekly national consumer draw. The prize pool boasts enticing possibilities, ranging from N5,000 to a life-altering N100 Million.
Presenting the symbolic cheque to Mr. Dayyabu in Kano, Eghomware Iyamu, Unity Bank’s Head of E-Business, expressed heartfelt congratulations and reaffirmed the bank’s unwavering commitment to building a sustainable loyalty platform for customer satisfaction and engagement. “Today’s winner symbolizes the immense potential of this program,” Mr. Iyamu declared. “We stand here to celebrate Mr. Dayyabu’s loyalty and encourage even more customers to embrace the opportunities offered by Unity Bank’s digital channels. The rewards are truly transformative, and there’s a chance for everyone to win.”
He further emphasized the significance of the collaboration with CashToken Rewards Africa: “This partnership unlocks an exceptional rewards platform for our customers. Every interaction with the bank becomes a potential journey towards immense financial gain. We are thrilled to create value for our customers and encourage them to experience the unmatched potential of Unity Bank’s digital ecosystem.”
Echoing this sentiment, Simi Adeoye, Chief Business Development Officer for CashToken Rewards Africa, commended Unity Bank’s customer response and highlighted the excitement in the weeks ahead. “The impressive number of customers who’ve onboarded and transacted through Unity Bank platforms is a testament to the appeal of this reward program,” Ms. Adeoye stated. “We’re committed to maintaining a transparent process and spreading the benefits of this scheme to as many deserving customers as possible. With the potential for life-changing prizes up to N100 Million, this collaborative effort promises to create countless success stories throughout the campaign period.”
Mr. Dayyabu’s remarkable win serves as a potent reminder of the rewards that await loyal Unity Bank customers who embrace the convenience and security of the bank’s digital platforms. With generous cash prizes and a transparent, inclusive framework, the Unity Bank and CashToken Rewards promo offers a compelling invitation to explore the world of digital banking and potentially strike financial gold.
